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Important Information About SEO and Social Signals

Ever since the internet has been used for business, both SEO and marketing have been evolving. Social media and social signals are moving along at an alarming pace and getting more important by the minute. You should pay attention to this because the web model of doing business is changing. These days you have to be mindful of the tweets of users, their reviews and user engagement. The following are some of the concerns that people have about social signals and the new SEO

Not every homepage has content when it comes to long copy. Blog pages will have links that continue on to additional pages. It does not really matter, but be certain that social signals are on your page.

These are basically links to the big social media sites. You will probably increase social signals when people visit your site and share your content with their friends and family. You will never know for sure what satisfies a person, so have a good choice of things for them. Of course you should be monitoring all signal activity on your site so you have the feedback you need.

If you are a smart blogger, you probably already have a social widget on your site. You can do more than just add buttons by putting activity feeds and popular posts on your blog. Although you have analytics on your blog, does it have a feature that tracks the flow of social media traffic to your site? You will need this in order to track traffic that comes to and from social resources. If your websites do not have social media widgets, then get them as soon as possible. When a blogger states that his traffic has increased, it is usually because he just added a social media widget to his blog.

There is no single way to add SEO to your site. First of all you can provide a homepage link to your FB page. There are a ton of other things that you can do. You can then move on to adding plugins for things like Fan Box. You should do something to engage social media. If you are using Facebook, this is most like already a part of your plan. Use social media to your advantage to get noticed. This can be your name or your domain name, etc. Anything that has social related components has to be taken into account and then optimized for maximum ease of use. Optimizing does not imply the same things that are for SEO.

Getting social signal items in place is not that hard to do. What makes them get used is your content and all the various forms of site optimization. SEO is not the only thing that will benefit. But you want to optimize for SEO if you haven’t yet. But, see what can be done without ruffling Google’s feathers.

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WordPress SEO Done the Right Way

It takes only a few minutes to Install WordPress and start posting on it; but when it comes down to traffic, SEO should be your main focus. Search engines particularly love WordPress and rank sites built on it very well, but still, you are expected to do proper on-page search engine optimization if you want to rank well for your chosen keywords.

Use a sitemap for Google when launching your blog as this will play a major role in how well and quickly your site is ranked. Google Sitemap isn’t difficult at all to add to your blog with WordPress. Your website has many pages and links, a sitemap helps Google navigate through them seamlessly. This allows the search engines to get a sort of abridged or seriously shortened version of what’s taking place on your site. There is a plugin, the Google XML Sitemaps plugin, that makes installation on your WordPress site a snap. This amazing plugin takes most of the work out of the process for you by updating whenever new pages are added to the site automatically. Don’t miss out on this important step – it’s easy to install and provides a huge return on investment.

Make your URLs do a little of the SEO work for you too. Get rid of the huge mess of letters, numbers, and punctuation in your URL. Not only does it look better to change the URLs but, when done right, it can be an important component of the SEO process. People who read your site can appreciate this small change as much as the search engine bots seeking out information will. It’s easy to change the structure for URLs by logging into the “permalinks” section you’ll find in the settings panel. It really is that easy.

Don’t Overdo it on the Keywords: The goal is to forget about the search engines when writing your content and focus on your readers. The goal is to show your audience that you can create and offer them useful and interesting information. You can’t ignore the importance of search engine optimization, though, which is why your content should include relevant keywords. So, place your keywords in your text but do it so it looks natural and not disjointed. You need to be very careful because you don’t want to end up losing points for having overstuffed your content with keywords. You have to be very careful with your keywords here, and make sure they are placed in the right places. Aim for having a keyword density of 4% to 5% and nothing more than that. So, that’s about it! What we’ve covered is easy to implement but it will have an immense positive impact on your rankings.

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Finding An Ethical SEO Consultant

seo flow chartSearch engine optimization, popularly known as SEO, is a technique that optimizes a website in order to make it very search-engine-friendly. SEO can be performed at the programming as well as at the content end – the programming aspect of SEO tunes the website to the requirements of the latest search engines algorithms, while the content aspect of SEO involves strategically embedding sought-after keywords in the website content. There are other methods as well – e.g., link building, article submission and directory submission.

If you want your website to register its presence in the competitive world of Internet, you’ve got to resort to SEO techniques. Otherwise, a website fails to get noticed amongst millions of them. But the bad news is that there are many unethical outfits out there who promise you great SEO, but all they do to get your website a high page rank on the results page is employ a variety of unethical techniques (the so called black-hat techniques) to fool the search engines. If caught by search engines, your website can be blacklisted and banned for adopting unethical SEO techniques.It is, therefore, absolutely important that a website owner works along with an ethical SEO consultant, and here’s how you must choose one.

Guide To Choosing An Ethical SEO Consultant

The Internet has made the world a smaller place and a website owner can work with SEO consultants based in any part of the world – there are many SEO consultants’ websites all over the Internet, and tracking down one is not all that difficult a task. And here’s how you must choose one:

1. If the SEO consultant is a professional, then he must be accredited by many reputed organizations such as Google AdWords, Web CEO University, and SEO Pros. If the SEO consultant has more accreditations, well, the more the merrier. A certified SEO professional is ethical by default – ethics are inbuilt into their work code.

2. He must have an impressive roster of clients who speak highly of him. And he must not be hesitant to give out a few references.

3. If the SEO consultant is professional and ethical then it automatically follows he will have a successful track record. So, go ahead and check the websites he has performed SEO on, and check if they rank high on search engines results pages.

4. The SEO consultant needs to be versatile and he must offer services such as website analysis, content writing, keyword research, link building, SEO and, of course, adequate reporting back to the client.

5. The SEO consultant must have a clean track record, in the sense that he must never have been blacklisted for adopting unethical SEO techniques. Such techniques include spamming search engines, trading links with websites that are part of link farms, or cloaking, which means coating keywords with the same color as the website’s background and stuffing a whole lot of them on all the pages. You can find out if the SEO consultant has resorted to dubious means by running a check on him on search engines and on message boards. Plus, you can always check with his references too.

That was a small guide on how to go about selecting an ethical SEO consultant. True, finding an ethical SEO consultant will take a little bit of time and effort, but it is well worth it. Because an unethical SEO consultant can kill a website, while an ethical consultant can help you build your fortune.

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Disabling that annoying Google Verification

Okay – so how DO you get around multiple Google accounts? If you’re like we are, you probably manage multiple Google accounts. From doing local work and verifying Google Business information to verifying your own existence. With more than one account it can be a pain. Regular, “Google wants to make sure it’s you. What number should we text you at right now??” Seriously? Can’t I just do my WORK at 4 am?

But more likely, the number that needs verifying is at your client location – and there’s NOBODY there at 4 am. Even if there was, getting a client to understand that you’re sitting with an open screen waiting to type in a 6 (if I remember correctly) character code is near impossible. I can’t tell you the number of times that I’ll end up sending an email and hear back a few days later. OR call MYSELF and do the “Hi this is your webmaster.” “I need to call you back. Sorry.” What??? Seriously??

Let’s solve that issue today. And let’s solve it for good.

Click this link when signed in to your Google account
https://security.google.com/settings/security/secureaccount
You have to go through two windows to get to the “disable apps section”
That section is what you have to turn off
Its actually worded backwards, so users need to click “enable” to shut it off
This is a great thing to know if your dealing with multiple Google accounts you purchased on Fiverr for instance.
What your doing when you do this is turning off the function that checks your IP to ensure its you. Something that can be a pain when using multiple accounts from you home computer or VPS.

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